A yellow building with the sign 'Dragonfly Salon' on the front, with colorful floral artwork in the windows and a woman walking on the sidewalk.

Before/After

A storefront with a sign that reads 'gonfly,' featuring a bird logo, surrounded by trees and plants, with large windows and a brick lower facade.
The yellow building is a hair salon named 'Dragonfly Salon' with large painted windows featuring colorful floral and dragonfly designs. The sign on the building reads 'DRAGONFLY SALON' in black letters.

Inspiration

Collection of various art images including Egyptian hieroglyphs, henna hand design, abstract patterns, tree with birds, woman with flowing hair, and stylized text, showcasing logo and window art feel for Dragonfly A Salon.
A black and white silhouette of a man in profile, smoking a cigarette with smoke rising. The background is plain white.
A digital illustration featuring a profile silhouette of a woman's face with colorful hair, surrounded by a decorative circular frame with purple, black, gold, and silver accents, set against a yellow patterned background.
Abstract digital art with colorful floral and insect motifs on a black background
Silhouette of a person's profile with colorful, abstract flowing hair and a circular, spiked frame in purple, black, and gold.
Front of a yellow-painted salon with a brown door. The door has the shop's name written on it, 'Dragonfly Salon'. To the right of the door, there is a colorful mural featuring three red dragons among pink, purple, and yellow floral and abstract designs.

Dragonfly Salon

Client
Ron Peyton

Year
2016

Project Overview
Salon owner Ron Peyton wanted his business to stand out on a rapidly gentrifying street where new salons were popping up everywhere—it was getting lost in the crowd. With complete creative freedom, I rebranded the salon with an Egyptian/art deco aesthetic inspired by a magical story of dragonflies along the Nile, blending mystique with bright artistry. My role included designing a new logo, building signage, environmental graphics/window art, and business cards, as well as coordinating with installers. The rebranding made the salon a memorable standout, boosting walk-ins and organic word-of-mouth.

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